It is about Although it’s a year late, the Barbie phone Finally Herethis is do not have It’s not a smartphone, but a pink, clamshell feature phone emblazoned with Mattel’s Barbie logo. The phone has a glossy mirror on the front and comes with a host of accessories, including charms and jewel stickers, for a taste of late 1990s and early 2000s nostalgia. It even says, “Hello, Barbie” when you power it on.
This is a true collaboration between HMD and Mattel, the company that formerly produced Nokia-branded smartphones, and is part of a shift by HMD to make its own smartphones alongside feature phones developed in partnership with big names, including the Boring Phone, which was born out of a bizarre partnership with Heineken earlier this year.
Barbie Phone Chaos,operating system Designed for feature phones This adds some smartphone features like 4G connectivity, Wi-Fi, GPS and access to apps like WhatsApp, Google Maps, YouTube etc. It feels like it’s using the Symbian operating system from old Nokia phones but with modern amenities.
Photo: HMD
HMD’s new flip phone can make calls and send texts by default, and as the company is actively working to reduce screen time and distractions, the idea is to use it as a second phone so you don’t get notifications while hanging out with Ken at the beach.
HMD isn’t the first company to develop a product based on the concept of escaping the always-on state – there have been several smartphones with similar ideas before. Light Phone or redesigned Palm 2018A similar concept is behind the app timers and other screen-time reduction features built into Android, iOS and even Nokia-branded feature phone HMDs like the Nokia 3310.
Think Pink
The outside of the Barbie Phone lid has a reflective finish that acts as a mirror ( LG ShineIt’s a compact, lightweight case with a digital clock embedded in the middle. It opens up to reveal a beautiful 2.8″ display. You can enter text using the built-in backlit keyboard, and there are lots of little Barbie-themed trinkets here and there, like a palm tree icon around the number 7. There are also, by my count, six Barbie logos – either the full text or just the letter B.
Photo: HMD
