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A new restaurant has opened inside Los Angeles Crypto.com Arena is a twist on the popular snack.
Doritos has announced that it will offer a “new and bold” culinary experience to ticket holders “looking for the unexpected” with the opening of the “Doritos After Dark™” restaurant inside the LA Arena.
“We’re listening to our consumers and enabling people to experience their favorite Frito-Lay brands in delicious new ways,” said Carolyn Braff, Frito-Lay’s vice president of culinary marketing. “The global flavors of the Doritos After Dark menu will invite late night snack fans to discover the creative and surprising ways Doritos enhances their favorite meals and cocktails.”
The restaurant offers everything from spicy From appetizers to bold appetizers The company says it will also offer sweet desserts.
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Doritos is introducing its first-ever restaurant at Crypto.com Arena in Los Angeles. (Frito-Lay North America/FOX News)
“When you take Doritos chips out of the bag and incorporate their signature chips into a recipe, the culinary possibilities are endless,” said Chef Wiley Bates, Frito-Lay’s senior principal culinary scientist.
“The Doritos brand is known for pushing boundaries and blazing new trails. The food and alcoholic beverages served at the new Doritos After Dark restaurant are created with consumers in mind and are uniquely Doritos. We’re taking a delicious fan favorite to the next level with the boldness and flair of “Delivery,” Bates continued.
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November 30, 2022. Los Angeles, California, USA. The Crypto.com Arena logo on the Crypto.com Arena court. Required Credit: Kirby Lee-USA TODAY Sports (Reuters photo)
The restaurant will offer everything from margaritas and veggie dumplings to ice cream and California rolls, with a Doritos twist, the company said.
While the Doritos After Dark restaurant is only available to ticket holders during regularly scheduled events at the Crypto.com Arena, the company has announced that Doritos After Dark will exit the arena and enter the unique Doritos Night Market Pop I said it would be. Uploaded on November 15th.
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PepsiCo Doritos brand chips on sale at Dollar General department store in Simpsonville, Kentucky, USA on Thursday, August 12, 2021. Dollar General Corporation is scheduled to release its financial results on August 26th. (Photographer: Luke Sharett/Bloomberg via Getty Images / Getty Images)
“We’re excited to be home to Doritos’ first restaurant as Doritos After Dark opens at Crypto.com Arena this fall,” said Lee Zeidman, President of Crypto.com Arena. Ta. “As Los Angeles’ premier sports and live entertainment arena, Crypto.com Arena continues to provide our fans with a top-notch culinary experience, and we can’t wait for our guests to enjoy the unique cuisine Doritos After Dark has to offer. No.”
This is not the first time this concept has been introduced to the public.
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The Doritos brand first introduced Doritos After Dark with pop-up ghost kitchens in New York and Los Angeles in 2022, offering never-before-seen recipes.
Then, in March 2023, at an exclusive party held in Austin, Texas, Doritos After Dark became a hot topic and garnered even more attention. Music festival, SXSW.
