The Dyson Airwrap i.d. is a smarter hair curler

The Dyson Airwrap is getting an upgrade. The new Airwrap id comes with three new attachments, Bluetooth connectivity, personalized curl sequences via a smartphone app, and comes in two versions, one for straight to wavy hair and one for curly to coily hair. And in true Dyson fashion, it’s priced at $600.

Dyson has been a big presence in beauty tech for years, but this is the company’s first connected beauty device. multiple Hair dryer. Airwrap was last updated in 2022. Its version Multi-directional curls are now possible. Airwrap id is a more technical update. You can now input your hair profile in the MyDyson app, including your hair type, length and your skill level. It will then create a personalized curl sequence with heat and airflow. You can also check the filter status and cleaning guidance from the app.

Dyson is also introducing three new attachments. The three-in-one are the conical barrel, the wave and curl diffuser and the blade concentrator. The barrel extends in multiple directions and has a small 20mm diameter, which allows for more defined curls. The diffuser delivers airflow in two directions, making wave or curl patterns more pronounced and defined. Finally, the blade concentrator is said to give a smoother finish.

In addition, Airwrap ID It comes in two variants depending on your hair type, and while many people love the Airwrap, some have criticised the existing version. It’s not working very well Type 3 4 hairsThis, combined with a smart curling routine, has helped to spread awareness that these gadgets aren’t as easy to use as beauty influencers make them out to be. Just because you see someone online using the device with ease doesn’t mean you’ll be able to do it the first time. These easier, more high-tech curling gadgets require skill and knowledge of hair products, hair type and styling techniques. With that in mind, it’s no surprise that Dyson is leaning hard on the “smart” part, especially at this price point.