Matthew Swigonski issued
from king of the hill to office spaceMike Judge is an expert at creating iconic comedy that finds the most mundane moments in the average person’s life and turns them into gripping stories with hilarious punchlines. and stupidityThe Judge once again explores the trials and tribulations of the average Joe, creating one of the biggest sci-fi comedies of the 2000s. Despite its high potential, stupidity To be a sleeper hit at the box office, 20th Century Fox decided to kill this movie before it had a chance, but the reason behind that decision…may not actually be that surprising. Corporate America wanted the movie to fail.
Who is Mike Judge?
In 1993, Judge Beavis and Butthead, This animated show is about two teenage boys who aren’t the brightest, but somehow they always seem to be in the middle of trouble.
Although the show never aired risqué content, it became something of a lightning rod for controversy, especially from watchdog groups. beavis and butthead He gained a reputation for the counterculture and began his career as a judge. Approximately 10 years have passed since its release. beavis and buttheadJudge once again focused on a project that aims to make fun of pop culture, criticize how stupid people have become, and perhaps the future we can look forward to.
stupidity It tells the story of two ordinary people, Joe (Luke Wilson) and Rita (Maya Rudolph), who take part in an experimental military project aimed at long-term freezing. However, after the two go into hibernation, the project’s funding is cut off and they are left alone until they wake up 500 years later. It was a very different world than they remembered, full of fighting anti-intellectual people. You can understand even the most basic concepts. With a great script, a judge’s direction, and the backing of a major film studio, stupidity It looked like it was ready to put on an impressive theatrical performance. There was just one big problem.
The studio refused to take the idiosyncratic act to market.
In March 2005, stupidity ‘ was shown to test audiences, but the response was so poor that 20th Century Fox ordered reshoots that postponed the film’s release date indefinitely. By April 2006, Judge and the Fox team were satisfied enough with the film to announce a September 2006 release. However, by the end of September, stupidity The film was given a cold shoulder by its marketing department, with no trailers or television advertising for the film, and a limited release in just 130 movie theaters across the United States.
You’re never given a chance to fight in the theater.
Despite not receiving critical screenings prior to release, stupidity It received mostly positive reviews, with a critic score of 71% on Rotten Tomatoes. But those positive reviews had little impact stupidity‘ finished its theatrical release with a global box office gross of just under $500,000. The film’s limited release and poor box office performance baffled critics. stupidity I may have laughed a little too much in the face of pop culture.
American companies fought against stupidity
Throughout most of the film, corporate America is portrayed as the main antagonist and the main cause of the anti-intellectual culture that has infected the country. President Dwayne Elizondo Mountain Dew Camacho, played by Terry Crews, is a former professional wrestler and porn star who carries a rifle and makes exaggerated and stupid speeches when addressing the nation.
In a 2018 interview GQCrews admitted that real-life advertisers poured money into the film thinking it would receive a positive portrayal, but were shocked to find out. stupidity Criticizing them and accusing the companies of denigrating America, Fox hoisted the film.
In a more diplomatic approach, the judge pointed to insufficient test screenings of the film as the reason. stupidity Although the complete version was never released, Fox also revealed that he believed the film would eventually become a cult classic with audiences, and it proved to be quite on the nose. 20 years after its release, stupidity It is often looked to to predict exactly how politics eventually began to become a media circus. Is anyone looking forward to the demolition derby?
